Ad Execution | Triangles
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AD Execution

Ad Execution position is a key role assisting our Strategy team
in the application and execution of customer data and analytics.

RESPONSIBILITIES

 

Assist with campaign execution, optimization, and reporting, to help ensure that client objectives are met

 

Analyze and interpret campaign and content data, helping derive actionable insights for reporting that measures the success of client objectives

 

Drive inputs to our predictive statistical models, audience profiling, market segmentation and web conversion

 

Ensure data accuracy and integrity

 

Support the Strategy team in keyword campaign and optimization

SKILLS / EXPERIENCE

 

1+ years of analytical and data experience

 

Business Skills – ability to effectively demonstrate ownership and manage multiple assignments at once

 

Understanding of direct marketing theory (experimental design) and marketing program measurement

 

General Skills – ability to analyze business problems and think independently; suggest new approaches as appropriate

 

Strong oral and written skills to communicate data and insights in a simple way, attention to detail, aptitude for problem solving and interest in explaining consumer behaviour online

TECHNICAL KNOWLEDGE

 

Proficiency in Microsoft Excel a must

 

1+ years working with Google Analytics, Adwords and other web analytics software

 

Other Microsoft Office: Powerpoint, Word and Access (bonus)

 

Statistical modelling and data queries

PERSONAL ATTRIBUTES

 

Numbers-Oriented

 

Analytical

 

Marketing/Internet Savvy

 

Team Player

 

Independent

 

Forward Thinking

 

Fast-paced

 

Dependable

DETAILS

 

Contract positions are 4 months in length, at a minimum of 35-40 hours a week and are groom-to-hire positions. Health benefits package is included with full-time offer upon candidate’s completion of 4 month probationary period.

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